Companies as we speak face distinctive challenges, whether or not it’s with hybrid cloud, AI, knowledge analytics, or all the above. Delivering options that may tackle these challenges successfully requires a sturdy ecosystem of partnerships. On the heart of this vital ecosystem is the companion advertising group at Cloudera, who work tirelessly in pursuit of excellence for purchasers—and because of this, we’re proud to share that six of our very personal Clouderans have been acknowledged by CRN as a part of this yr’s Ladies of the Channel. Every of those ladies play an integral position in fostering Cloudera’s companion ecosystem and delivering on probably the most urgent buyer wants.
Yearly, CRN publishes its Ladies of the Channel mission to honor feminine executives for his or her accomplishments throughout the earlier yr, in addition to the far-reaching influence these ladies have on the broader expertise trade. Winners of this award are ladies who’ve performed a outstanding position within the IT channel ecosystem with both a channel group, options supplier, or distributor.
Let’s have fun Cloudera’s personal Ladies of the Channel and study a bit extra concerning the winners.
Natascha Lee, Head of World Companion & Alliance Advertising and marketing – Natascha—a six-time winner of the Ladies of the Channel awards—boasts over 20 years of channel advertising expertise throughout a number of B2B expertise companies, together with her time right here at Cloudera. In her place, Natascha has led the transformation of Cloudera’s already high-performing World Companion & Alliance Advertising and marketing group, weaving collectively the artwork and science of selling to drive demand. She and her group’s work has been instrumental in aggressively pursuing income targets and rising market share, in addition to has straight contributed to main development throughout the companion advertising program. Throughout her time with Cloudera, Natascha has helped facilitate main companion integrations with organizations like NVIDIA, amongst others, as the corporate continues to strengthen its choices.
Valaretha Brown, Senior Companion Advertising and marketing Supervisor – Valaretha has delivered impactful outcomes and development alternatives via her work executing inventive strategic advertising applications at Cloudera. A 3-time winner of the Ladies of the Channel awards, Valaretha commonly aligns with trusted advisor companion contacts to ship modern demand-generation applications. Valaretha works collaboratively with complicated, extremely matrixed companion organizations to uncover strategic initiatives that make an instantaneous influence. As part of that position, Valaretha has been on the coronary heart of incorporating companions in marketing-wide applications, driving vital new leads, and delivering cobranded, impactful content material for joint campaigns.
Lan Chu, Senior Companion Advertising and marketing Supervisor – As Senior Advertising and marketing Supervisor in Companion Advertising and marketing at Cloudera, Lan leverages her greater than 20 years of experience in advertising technique and demand technology to work intently with cross-functional groups, companions, and distributors to ship channel-focused advertising applications that amplify gross sales and drive enterprise success for Cloudera’s complete companion ecosystem. Actually, you possibly can study extra about Lan and her work with the companion advertising group right here. Being named as a Ladies of the Channel recipient is a mirrored image of Lan’s dedication to elevating companion advertising applications at Cloudera and her deep understanding of what the wants of shoppers really are.
Naomi Gravelding,Companion Advertising and marketing Supervisor – As a veteran of software program startups, Naomi has a deep understanding of the house and the skillset to quickly react to modifications available in the market. Her work has helped to develop companion advertising communications initiatives and fold in new and improved methods and processes to spice up consciousness of Cloudera’s companion ecosystem and lengthen the corporate’s attain with present and potential companions. Naomi constructed Cloudera’s first LinkedIn Companion Showcase web page, which permits companions to have interaction straight with the broader companion ecosystem. By her efforts to develop the companion advertising program, Naomi has helped improve attain amongst companions and prospects and set up clear tips for efficient digital communications.
Janet O’Sullivan, Senior Companion Advertising and marketing Supervisor – Janet’s dynamic and far-reaching position managing companions throughout 4 continents has had a big influence in fostering development, growing a powerful companion ecosystem, and producing vital ROI, all in service of delivering on prospects’ most essential wants. Her efforts have been extremely profitable, producing a 50% development of the companion pipeline in her area collaborating with companions and inside stakeholders on greater than 80 actions. These campaigns ranged from among the greatest trade occasions to smaller, rather more centered, account-based advertising (ABM) actions. She has additionally performed a vital position in driving the companion advertising group’s advertising growth funds throughout the companion ecosystem.
Caitriona Snell, Senior Supervisor, AI/ISV Companion Advertising and marketing and Advertising and marketing Operations – Caitriona is one other integral member of Cloudera’s companion advertising group, driving operational excellence and managing long-term initiatives that improve world income alternatives within the channel. Caitriona has established herself as a pacesetter and even acts as a topic skilled on advertising initiatives for different groups. As a winner of Ladies of the Channel, she is being acknowledged for her position in piloting a lead distribution program throughout a number of geographies that might finally result in vital deal registrations and an unlimited variety of new alternatives. She has additionally performed an essential position in connecting Cloudera expertise and options to broader environmental, social, and governance (ESG) reporting wants—a side that has change into more and more essential for purchasers and, likewise, essential for channel companions to assist tackle.
Study extra how Cloudera’s companion ecosystem can assist your hybrid cloud journey.